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Genesis unveils two concept EVs - luxury meets high performance

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Max McDee, 26 March 2024

Genesis

Genesis unveiled two new EV concepts dubbed Neolun and GV60 Magma. The duo promises to combinec top-notch comfort and white-knuckle thrills.

Genesis unveils two concept EVs - luxury meets high performance

The Neolun is a sleek SUV with a minimalist design and eye-catching "coach doors" that ditch the central pillar, making the entire side of the car like a grand entrance. .

Traditional Korean "ondol" underfloor heating provides a gentle, consistent warmth throughout the cabin. Combined with the swiveling front seats, luxurious fabrics, and a massive, customizable display system, it's certainly looking like a great place to be.


While the Neolun is unquestionably just a concept vehicle, with very little chance of making it to the market, the GV60 Magma is much closer to an actual car. This isn't just a new trim package for the Genesis GV60 – it's the first offering from the new "Magma" performance sub-brand. This is Genesis’ answer to BMW's M division or Mercedes' AMG. This concept car turns up the wick with a wider stance, a lower ride height, and an aggressive, aerodynamically sculpted body.

Underneath, we'll get souped-up batteries, more powerful motors, and design tweaks to channel air for cooling both the brakes and the powertrain.

Genesis unveils two concept EVs - luxury meets high performance

If you are wondering what may power this orange electric rocket, the answer is simple - lookup Hyundai Ioniq 5 N. Since the GV60 and Ioniq 5 are technically siblings, there is no reason for Genesis to try and reinvent the wheel with its own powertrain. The Magma GV60 will be a 650+ hp weekend warrior, it’ll be an EV for those who find the Ioniq 5 N a little bit too timid.

Genesis unveils two concept EVs - luxury meets high performance

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