BMW Group records nearly 33% increase in EV sales in early 2025

BMW Group announced a big jump in the sales of its fully electric cars, with a 32.4% increase worldwide compared to the same period last year. The company claims that this positive trend reflects the growing appeal of its EV lineup, which includes BMW, Mini, and Rolls-Royce models.

Overall deliveries for the BMW Group reached 586,149 vehicles - that's slightly below the previous year's figure. But the company experienced notable growth in its key markets: Europe saw an increase of 6.2%, and the United States recorded a 4.0% rise in deliveries. Excluding China, the BMW Group's growth stood at an impressive 5.9%, indicating strong demand in various regions. The second quarter of 2025 won't be as positive - the US tariffs will play havoc with any plans BMW might have had.

In the first three months of 2025, the BMW Group delivered 109,516 fully electric vehicles globally. This substantial increase was particularly strong in Europe, where EV sales jumped by an impressive 64.2%. Jochen Goller, a member of BMW's board, emphasized the success of their "technology-open strategy," noting that their products are attracting customers across all types of engines. He specifically highlighted the new fully electric Mini models as key drivers of this growth. In Europe, one in three Mini vehicles sold was fully electric, and in China, this figure rose to over half.

The BMW brand itself also saw significant traction in the electric cars segment. With 520,142 units sold globally, BMW experienced increased deliveries in all regions outside of China, outperforming the overall market in Europe and growing sales in the US. Global sales of fully electric BMW vehicles grew by 9.9%, with 86,449 EVs delivered to customers between January and March. The company's M division, known for its high-performance vehicles, also reported a 5.0% sales increase, driven by strong demand for models like the BMW M5 sedan and M3 sports car.

The Mini brand, which underwent a product range update last year, also contributed significantly to the EV success. With 64,626 units sold worldwide (a 4.1% increase), the brand's fully electric models stood out. In the first quarter of 2025, fully electric vehicles accounted for 35.3% of all Mini sales.

The BMW Group seems to be on track to achieve two significant milestones in 2025. The company anticipates reaching a total of three million electrified vehicles (including both fully electric cars and plug-in hybrids) on the road since the introduction of the BMW i3 and BMW i8. The company also hopes to deliver 1.5 million fully electric vehicles to customers worldwide.

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