Well - AI is pretty much everywhere these days. We have AI-driven apps, services, and toasters and soon enough anything we can think will have been touched by the “magic” of AI. BMW Group, not to be left in the dust, takes a leap in revolutionizing...
BMW officially announced its Vision Neue Klasse concept earlier this month, which should lay the groundwork for future models based on the brand new Neue Klasse EV platform. Now the company's CEO, Oliver Zipse, said in an interview with Auto News,...
In its most recent announcement, BMW USA unveiled its updates and pricing for the 2024 lineup. Yes - the prices are going up but BMW is trying to soften the blow with improved levels of standard equipment - whether that works or not, we'll leave it...
BMW is already planning its next step in the EV game with the announcement of its electric BMW M3. During a recent launch event of the BMW i5 in the scenic surroundings of Portugal, Frank Weber, BMW’s product development chief, dropped the...
Car makers are generally desperate about two main things these days - hopping on the EV train, and trying to somehow make subscriptions a thing (with their eyes on all the money that companies in completely unrelated fields are making from that...
After having started production of the hydrogen cells for the iX5 Hydrogen in September of last year, BMW finally made the car official this February. Today, the company is bragging about the iX5 Hydrogen's endurance in extreme testing...
BMW has good news for those still on the fence and worried about high prices for the new electric SUVs. The new BMW iX1 eDrive20 is here to fix this - with a less powerful drivetrain, and most importantly - a lower price. Oh, and technically it’s...
When most people think about BMW, what comes to mind? Speed, luxury, and perhaps that distinctive kidney grille. But if you were wondering if BMW is simply riding the nostalgia wave while the automotive world surges forward into a greener future,...
BMW is about to introduce its Vision Neue Klasse concept, which will be the first preview of the the company's future EV lineup. The Neue Klasse platform will debut during the IAA Mobility auto show in Munich, Germany on September 2. The concept...
BMW is, without a doubt, pioneering in more ways than one. First, the German automaker brings us the luxurious i7 and then surprises us with its armored version. The i7 claims the throne as the first electric luxury sedan to get a protective...
The titan in the world of premium cars is getting an upgrade, and this time, it's not just any upgrade. BMW i5 has only just been unveiled to the world, and it is already getting a makeover. Only available in China - the long wheelbase i5 is almost...
Few brands evoke the kind of passionate devotion that BMW does. Known for its distinctive design and powerful performance, the German automaker is now setting the stage for a revolution in the world of electric vehicles with the production-ready...
Today BMW announced that AirConsole, its solution for in-car gaming developed in record time, is now available on iX and i4 vehicles manufactured from July onwards. Through its Startup Garage, an initiative which "promotes the integration of...
The next-generation Mini Cooper is due to hit the streets later this year and the company keeps revealing it bit by bit. We know what the interior would look like, we saw most of the exterior design and we have range estimations. And now, we have a...
The production of the BMW i5 is officially off to a good start, with the first units already rolling off the line at the BMW Group Plant in Dingolfing, Germany. The i5 deliveries in Europe will begin sometime in the fall, while the US customers will...
Following its tradition of creating vehicular art works, BMW joined efforts with the Stadel Museum, one of Germany's oldest art institutions. But don’t expect your typical corporate sponsorship, oh no, this is something far more curious. Marc...
The future is calling, and it's equipped with a heads-up display (HUD). During the unveiling of BMW CE 02, BMW Motorrad showcased its ConnectedRide smart glasses, introducing a wearable tech marvel that bridges the gap between motorcycles and...
Exactly two years ago, down to a day, BMW Motorrad introduced us to the CE 04, an electrifying, and frankly revolutionary proposition for city travel. Today, the company takes another confident stride toward the future with its newly unveiled...
Today in Woodruff, South Carolina, the BMW Group marked a significant milestone towards their goal of electric vehicle production in the United States. They ceremoniously broke ground on a new high-voltage battery assembly plant. Once operational,...
BMW and AirConsole are teaming up to bring gaming into the all-new i5 and its non-EV siblings from the new 5-Series family. Don’t expect it to be the next Cyberpunk 2077 or Halo Infinite - the i5 gaming experience is meant to help drivers and...
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