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The next-gen Chevrolet Bolt will be GM's electric car for the masses

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Max McDee, 30 May 2024

Chevrolet GM

General Motors is reviving the Chevrolet Bolt, promising an affordable electric car for everyone. This decision comes as Chinese electric vehicles are gaining popularity not only in the United States, putting pressure on automakers worldwide to offer competitive and budget-friendly options.

The Bolt was previously discontinued to make way for GM's Ultium platform. Still, the automaker is bringing it back with a bang. GM's North American chief, Marissa West, has expressed excitement about the Bolt's revival, highlighting its affordability and advanced features. The new model will leverage GM's Ultium technology, promising enhanced styling, extended range, and improved charging times.

2023 Chevrolet Bolt EUV 2023 Chevrolet Bolt EUV

With the growing demand for affordable EVs, GM sees the Bolt as a critical player in its electric vehicle lineup. The company wants to capitalize on the momentum generated by the Bolt's final model year, which saw its highest sales volume. GM hopes to capture a significant market share by offering a budget-friendly EV that caters to consumers looking for practical and accessible electric transportation.

One of the key selling points of the new Bolt will be its affordability. GM has stated that it intends to make the Bolt the most affordable vehicle on the US market. This is a bold claim, as the current title holder is the Nissan Leaf, starting at $28,040. However, with the Leaf's discontinuation, the Mini Cooper Electric, priced at $30,900, will become the next most affordable option.

2023 Chevrolet Bolt EUV interior 2023 Chevrolet Bolt EUV interior

While the previous Bolt EUV had a starting MSRP of $27,800, GM's assertion and the Equinox EV's competitive price of $34,995 suggest that the Bolt could be priced under $30,000. This would make it an attractive option for budget-conscious consumers seeking to switch to electric mobility. The new Bolt will also feature an LFP battery pack and a NACS charging port, allowing it to use Tesla's Supercharger network.

GM's decision to revive the Bolt aligns with the industry's growing focus on affordability in the EV market. As Chinese automakers introduce cheaper EVs, American automakers recognize the importance of catering to budget-conscious consumers. GM's approach of initially focusing on high-margin luxury EVs allowed it to recoup costs and scale production, paving the way for more affordable models like the Bolt.

Via

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