Lucid Gravity gets first price cut, even cheaper versions incoming

Lucid Motors is making headlines with its latest vehicle, the Lucid Gravity. This large electric SUV is just beginning to hit the market, and the company is already rolling out its first-ever discounts. This is a new phase for Gravity as Lucid works to increase production and attract more buyers.

According to Lucid Motors, Gravity is "the ultimate uncompromising SUV." These are bold words, but the company provides some impressive numbers to back them up. The Gravity promises a remarkable driving range of up to 450 miles, although in real-life testing, the actual range is way lower, as the most recent tests revealed.

Lucid claims the Gravity has an interior as large as a Chevrolet Suburban, a vehicle famous for its massive cabin. The company also highlights the SUV's advanced software and the "soul of a sports car," suggesting it is both smart and fun to drive.

The new discounts are appearing just as Lucid Motors is recovering from a difficult first half of the year, when a shortage of magnets disrupted its production lines. The company says it is bouncing back and plans a major ramp-up in the next few months. Gravity is expected to make up most of the company's production and deliveries in the second half of the year, and to meet this goal, Lucid is implementing a second shift at its AMP-1 manufacturing plant in Casa Grande, Arizona.

Lucid Gravity discounts starting now pic.twitter.com/PrGRoZaAN6

— Kyle Conner (@itskyleconner) October 23, 2025

The first discount to make news was a very specific and limited offer. It was not a nationwide event. Instead, Lucid sent a special email to community members near its Cherry Creek studio in Denver, Colorado. This email announced "big news" in the form of a $3,000 incentive on the Lucid Gravity. The offer, which was later shared on the social media platform X, was described as a limited-time deal and only applied to vehicles that were currently on site at that single studio. The company stated it had only four Gravity SUVs available, all ready for immediate delivery.

The Denver deal might have been small, but other offers are available to a wider audience. On its main website, Lucid is promoting lease deals for the Gravity starting at $1,299 per month. The company also lists a $2,000 Loyalty Offer, rewarding current or previous Lucid owners. Lucid also confirmed it will continue to offer the $7,500 EV credit for Gravity buyers through the end of the year.

The only version of the Lucid Gravity available on the company's website right now is the Grand Touring. This is a premium trim level with a starting price of $94,900. There is good news for buyers waiting for a more accessible option. The company plans to launch the more affordable Gravity Touring by the end of the year with a starting price of $81,550.

Lucid is also offering good deals on the Air sedan. The company is advertising a $7,500 Air Credit, which mirrors the EV tax credit amount. On top of that, buyers can get a $2,000 bonus, which is available as either a Loyalty bonus for current owners or a Conquest bonus for drivers switching from a competing brand. These offers have a deadline, though, with buyers having to take delivery by October 31 to qualify for the deal.

Via