India's Mahindra & Mahindra is moving into the luxury electric vehicle market with the launch of its XEV 9e and BE 6e SUVs. These new models, part of the company's XUV and BE sub-brands, come with rather impressive specs sheets and very aggressive price. According to the company, the two EVs are ready to compete with established brands like Mercedes and BMW.
The XEV 9e and BE 6e are built on Mahindra's INGLO EV platform. The XEV 9e takes the SUV-coupe style with a sloping roofline, connected LED DRLs, and illuminated logo. The BE 6e adopts a more angular approach, featuring sharp creases and C-shaped LED DRLs.
Inside, both models offer a minimalistcabin. A two-spoke steering wheel with an illuminated logo sets the tone, while a layered dashboard houses integrated screens. The XEV 9e boasts a triple-screen setup with a driver display, central touchscreen, and passenger display, each measuring 12.3 inches. The BE 6e features a dual-screen configuration with two 12.3-inch displays. Both models offer a center console with driving mode selectors, a gear shifter, dual cupholders, and two wireless phone chargers.
Mahindra has equipped the XEV 9e and BE 6e with lithium iron phosphate (LFP) battery packs. Initially, the SUVs will launch with a 59 kWh battery, with a larger 79 kWh pack expected later. The powertrains deliver peak power outputs ranging from 224 bhp to 278 bhp. Fast charging capabilities enable a 20-80% charge in 20 minutes using a 175 kW DC fast charger. The 79 kWh battery pack is projected to offer a range of around 311 miles on a single charge.
The Mahindra XEV 9e and BE 6e come with a panoramic sunroof, a 360-degree camera, and a 16-speaker Harman Kardon audio system. An ADAS suite enhances safety and convenience with driver-assistance technologies.
Mahindra has priced the XEV 9e at ₹21.90 lakh ($36,000) and the BE 6e at ₹18.90 lakh ($22,500). The SUVs are expected to hit the Indian market in January 2025, with deliveries starting in February and March.
The Mahindra XEV 9e and BE 6e have a decent chance of disrupting the electric SUV segment in India. Can they truly challenge the dominance of established luxury brands? That's a completely different story. But Mahindra's ambitious entry into the Indian EV market is undoubtedly a significant development.
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