Rivian has officially launched the online configurator for its much awaited Rivian R2. The American manufacturer has more than 200,000 reservations for this specific model. The online tool allows future owners to choose their preferred features, packages, and colors, while also shedding light on when specific configurations will actually reach driveways.
The entry point for the lineup is the Standard trim, which starts at $48,490. In its base configuration, this rear-wheel-drive version offers an estimated driving range of 345 miles. Buyers who want better traction can select the all-wheel-drive upgrade for an additional $3,500. Choosing all-wheel drive drops the estimated driving range to 330 miles, and this drivetrain upgrade also unlocks the ability to add a tow package for an extra $950.
Moving up the ladder, the Premium trim has a starting price of $53,990 and comes with all-wheel drive as standard. For early reservation holders who want the vehicle immediately at launch, the company offers the Performance trim with the Launch Package for $57,990. This special package bundles several options, including the Autonomy+ software, the tow package, a unique physical key fob, and exclusive access to the Launch Green exterior paint. A completely maximized Performance trim with all available options reaches a final price of $62,745.
Personalizing the exterior of the R2 comes with extra costs and varying wait times. Silver is the only standard paint color that does not cost extra. Selecting any other paint color adds between $1,000 and $2,000 to the final bill. Buyers must practice patience if they want specific colors - Rivian will not offer the Forest Green option until late 2026. Those who want the Borealis purple paint, which is exclusive to the Performance trim, must wait until 2027. Paying thousands of dollars extra just to wait an extra year for paint is certainly an interesting sales strategy.
Inside the cabin, the manufacturer provides a Dark interior theme as the standard option. A lighter interior color scheme, called Coastal Cloud, will cost an additional $1,000 and will become available for ordering later this year on all versions except the base Standard trim. Wheel choices also vary by tier. The Standard trim comes with 19-inch wheels, but buyers can pay $1,000 to upgrade to the 20-inch bi-color carbon wheels. These 20-inch wheels come standard on the Premium trim, which offers its own $2,000 upgrade to 21-inch Liquid Tungsten wheels.
The Performance trim comes standard with the 21-inch wheels, but buyers who plan to take their electric cars off the beaten track can swap them for 20-inch Black Sand wheels wrapped in 32-inch BF Goodrich all-terrain tires for an extra $1,000. For added peace of mind, Rivian offers a compact spare tire package for $755. This package includes a jack and wheel chocks, and the SUV has a dedicated storage space directly under the rear floor to hold the wheel. Finding a dedicated spare tire space is a rare feature among modern EVs.
Technology upgrades include the Autonomy+ package for $2,500. Buyers should note that Rivian is not equipping these vehicles with LiDAR sensors at this time, and the company has stated it has no plans to offer a hardware retrofit in the future. Production of the Rivian R2 started roughly three weeks ago at the main assembly plant in Normal, Illinois. Company executives confirmed during a recent update that the production line is operating efficiently. The manufacturer projects a production volume between 20,000 and 25,000 vehicles at the Illinois facility by the conclusion of 2026. A second assembly plant in Georgia is under development with a targeted annual capacity of 300,000 vehicles.
Initial vehicle deliveries have already started for company employees. General reservation holders will not have to wait too long to lock in their designs. Rivian announced that regular customers will begin receiving email invitations to access the online configurator in June. The company will send these invitations out on a rolling basis, prioritizing early order holders as production volume scales up throughout the year.
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