Tesla's refreshed Model 3, codenamed "Project Highland" has taken yet another step forward. A recent report from the Chinese publication JRJ suggests that Project Highland has entered trial production at Tesla's Shanghai Gigafactory.
A tweet by @liuwen_52 and a retweet by a Tesla aficionado added some weight to this report. A timeline was also provided with mass production booting up in September, and delivery trucks hitting the roads by October.
The juiciest bit is the rumored price tag. A rather attractive RMB 200,000 (which comes to about $27,700).
If priced at 200K CNY, the demand will be off the charts. FYI, 2 BYD competing vehicles are:— Ray (@ray4tesla) August 7, 2023
BYD Han, starting at 209,800 CNY
BYD Seal, starting at 212,800 CNY https://t.co/h3eLsSbQzw
Tesla, for its part, has made no comments on the matter. Talk about playing hard to get! Still, if the JRJ whispers are anything to go by, we might be looking at an answer to the riddle of delayed European deliveries for the Model 3. New orders are now slated to be met somewhere between October and November for some variants, and for others, it's a longer wait.
And speaking of waits, for those who've had their eyes glued to spy shots floating around the internet, it seems like Project Highland might be sporting a fresh, new look. Sneak peeks hint at a revamped front, flashy tail lights, shiny new Hardware4 internals, and a dash of interior sprucing up.
Until Tesla rolls the red carpet out and showcases Project Highland in its full glory, all we can do is speculate, guess, and maybe hope for another tweet or two.