Here are the top 10 best selling EVs in the US in 2023

The top selling EV in the US in 2023 was the Tesla Model Y, with 394,497 units sold. It was followed by the Model 3 with 220,910 units sold, and the Chevrolet Bolt EV/EUV with 62,045, though keep in mind these are two different models counted together.

Next up is the Ford Mustang Mach-E (40,771 sold), then the Volkswagen ID.4 (37,789 units), followed by the Hyundai Ioniq 5 (33,918 units), Rivian R1S (24,783 units), Ford F-150 Lightning (24,165 units), the Tesla Model X (23,015 units), with the BMW i4 rounding up the top ten with 22,583 sold.

While Tesla is obviously dominating overall, the Model S is conspicuously missing from the top 10 - apparently no one wants one anymore? Even so, 55% of EVs purchased by Americans in 2023 were made by Tesla. That puts it in a comfortable lead, but here's the context - back in Q1 2022, which is not that long ago, it held over 70% market share. So it's clearly shrinking, and will probably keep shrinking as more and more EVs are launched by more and more brands.

The Model Y by itself had about a third of the market last year, helped by aggressive price cuts on Tesla's part (which also helped the Model 3 take its second position). In total, 1,189,051 EVs were bought in the US in 2023. EVs made up 7.6% of all new vehicles sold, up from 5.8% in 2022 and 3.2% in 2021. EVs remain the fastest growing car sales category in the US.

The fourth quarter was the best for EV sales, with 317,168 units purchased between October and the end of the year. Compared to Q4 2022, EV sales grew 52%. Speaking of huge growth, VW's sales jumped 85% in 2023 compared to 2022, while Hyundai saw a 48% rise. In December 2023, the average price paid for an EV was $50,789, 17% lower than in December 2022.

Analysts at Cox Automotive expect EVs to make up 10% of the overall car sales pie in the US this year, with exponential growth coming not from sales numbers but from the sheer number of EVs that will be on offer - during the next two years there will apparently be more than 70 models to choose from.

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